SEO - Seo Primo
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What is Seo.

  1. Search Engine Optimization (SEO) is a form of marketing that can put your business in front of your targeted and potential customers. It can help increase your brand awareness and online visibility.
  2. Seo is a set of many techniques to help a website rank high in search engine result pages (SERP). Being on the first page of Google search results is obviously the ultimate goal.
  3. it drives organic (free) traffic to your website versus paid traffic from Google’s Adwords and others.
  4. Seo has many aspects including technical, on-site, off-site.
  5. it targets desktop search, mobile search and voice search for voice assistants such as Google Now, Apple’s Siri, Microsoft’s Cortana, Amazon’s Alexa…and so on.
  6. ComScore.com estimates that by 2020, half of all searches will be done by voice. This is an enormous opportunity for businesses to take advantage of such a new trend.
  7. Seo takes time to show positive results, sometimes up to six months or more. Therefore it is important to implement a carefully planned strategy as soon as possible, in order to be effective.
  8. It is an on-going process and must be executed on a regular basis. Google changes the “rules” often, so your SEO strategy needs to adapt to it, following all guidelines and best practice.

voice search optimization

Why do I need Seo.

voice search optimization

  1. Seo helps search engines such as Google and Bing understand what your website is about.  Adding well-chosen keywords and key phrases in your content will help search engines direct targeted visitors to your website.
  2. it is a long-term investment. It is important that it is implemented on a regular basis as the “rules” continually change. Google makes over 600 modifications to its algorithms over a year.
  3. it is crucial for any search engine optimization company to stay up to date with any change as the strategy might need to be modified or/and updated accordingly.
  4. Google said that “thin” content will be penalized. So it is important to create in-depth and informative content for your visitors.
  5. “User experience” quality is also a high factor according to Google. Your website needs to be well-built and intuitive so your visitors have a pleasant experience.
  6. “Mobile-first” is another criteria. Your website needs to load fast and work well on mobile devices. Most people will not wait more than 3 seconds for any site to load up. They will abandon it and go to the next one. Technical Seo will help make your website fast.

Why do I need reviews.

With 92% of shoppers including reading reviews in their shopping journey, it is very important for any business offering products and/or services to collect online reviews.

 

When signing-up for review sites, you will be prompted to enter your business information, NAP (name, address and phone number), website and more. It is important that your NAP information is identical on all listings.

 

This way, you will be able to ask your customers to leave reviews on those sites. Don’t be shy about asking them, most people will be more than happy to do so. The more reviews, the better for your business.

Google’s Local 3-Pack.

Getting reviews on your GMB listing will give you a chance to get listed on Google’s local 3-pack.

 

It is the 3 star listings on the image on the right, returned for a specific search. (Example “pizza near me”).

 

It is online prime real estate. We will do all we can to get you there! It is highly competitive and can take some time.

 

This is also part of SEO (Search Engine optimization). With a strong SEO strategy, your business will become more visible online.

Learn More About SEO >

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